The natural evolution of tone-on-tone coloring.
Color Wear is the ideal ally to fully live each phase of life. It is the natural evolution of the tone-on-tone concept, natural for a brand, which makes change and innovation its distinctive feature. A new packaging and a radically renewed formula to allow everyone to exalt and enjoy a new look without worries.
Features:
Patented arginine-based technology: The base of the new formula contains an alkalizing complex of natural origin based on arginine derived from plant sources. The new alkalizing complex has made it possible to replace the most used and widespread chemical alkalizers: ammonia and ethanolamine. Vegan formula: since it does not contain ingredients of animal origin.
Free From: Thanks to the new alkalizing agent of natural origin, the formula can boast of: Free From Amonco Free From Mea To guarantee the greatest possible delicacy of the new formula, the new Color Wear has also been formulated with a base Free From Ppd Free From Alcohol Free From Silicones
Oil complex: The formula has been enriched with a combination of semi-fermented oils of natural origin. Properties of the oil combination: Nourishing Antioxidant Protective Anti-frizz
Gel Cream: Innovative gel cream texture that is easy to apply and rinse and does not drip during application. With a uniform color distribution for a homologous result.